It is called OutGROW OutPLAY because you know (and so do we!) that kids ALWAYS out grow or out play their stuff – often before the new has even worn off! Like most parents, we spend a fortune on our children making sure they have everything they need and a lot of stuff they “want” too.
OutGROW OutPLAY was started in September 2008 by a group of like-minded parents (Richard, Cas, Jadel and Kelli) who over the years, became frustrated with the limited options we had to sell the mountains of new and like-new stuff our kids didn’t want, use or had outgrown.
Traditional consignment stores had multiple restrictions and the standard commission of only 40%-50% for our merchandise was too low. Been there and done the garage sales over the years. Even though they seemed “fun” at the time, they take a tremendous amount of effort to prepare for! Dealing with hagglers who wanted to nickel and dime the brand-name items we paid good money for was no fun and quite honestly… it frustrated us.
Online options were a hassle. Ebay was complicated and expensive. Free websites showed promise but it became clear really quick that some people were shady and having strangers coming to our house was not an option.
Co-Founders Richard (27 years in retail) and Casandra (17 years in Public Relations) have been married for almost 20 years. As parents of two sons, Chase (17) and Dylan (10), they knew first hand that consumers had very few options to resell their children’s items hassle-free and at a fair price.
Like most moms and dads, they ended up giving away most of the stuff their kids outgrew to family and friends. They knew ALL parents shared their “growing” problem so they came up with the solution… the OutGROW OutPLAY Concept.
Jadel Menard is the brains behind the website and systems and he has been with OutGROW OutPLAY since day one. Cas has worked with Jadel and know him for over 9 years.
When Cas came up with the concept of OutGROW OutPLAY, she knew the systems were an integral part. He took the Robinson’s vision of easy-to-use systems and created them from scratch.
Kelli has countless years of Sales, Marketing, Public Relations and Human Resources both in the public and private sector. Her life changed when she had the opportunity to work with Cas 7 years ago and have been best friends since. Kelli’s kids are grown with their own families, however when Cas and Richard approached her with the OutGrow OutPlay concept, she knew this was exactly what families needed and without hesitation jumped on board! With Cas’s drive and passion in making a difference and Jadel being the technology wizard, she knew she wanted to join a team that enriches families lives.
Many late nights were spent creating the concept and all the detail that make our business tick.